SEO Price Malaysia 2024: SEO Services Breakdown

Search Engine Optimisation (SEO) is essential for all businesses in Malaysia across all industries. So, what is the SEO price Malaysia?

As SEO can be a vague service with many parts, it is hard to define an exact SEO cost in Malaysia.

The top three search results on any search result on Google receive 75.1% of all traffic on the web, showing the importance for businesses to use SEO.

The SEO price depends on your business type, target audience, popularity, and competitiveness in your sector.

How much should you pay for SEO services in Malaysia? Let’s look at the types of SEO services and pricing, the parts that make up the pricing, and the difference between cheap and premium SEO services in Malaysia.

Types of SEO Services in Malaysia

Search Engine Optimisation is a broad term for services covering anything from content creation, technical and onsite SEO, to offsite SEO.

To understand your business’s SEO price Malaysia, you’ll first need to know the differences between these services and their average costs.

Content Creation Price Malaysia

Content is king when it comes to SEO. Creating quality content is the first and most important priority when optimising your website.

The two main ways to produce quality content for your audience are writing blog articles or building highly optimised landing pages.

Blog Article Writing Price Malaysia

The best way to attract visitors still in the research stage is to write search engine-optimised articles.

According to Ringgit Oh Ringgit, the average SEO price Malaysia for freelance article writing ranges from the following:

• RM 250 – RM 850 per article (between 600 – 1,700 words)
• RM 50 upwards
• RM 1,000 per article
• RM 1 per word for a minimum of 2,000 words

Landing Page Design

Landing pages help draw action-ready visitors ready to spend to your website.

Malaysia’s average web design price to build an optimised landing page ranges from RM1,200 to RM8,000+.

However, this only covers the design and development of the website. For copywriting, freelance copywriters charge anywhere from RM 0.30 to RM 1.00 per word or RM 1,000+ per page.

Technical & Onsite SEO

One major part of the SEO price Malaysia is technical and onsite SEO, which aims to enhance the quality of your web for search engines.

Below are the most vital technical and onsite SEO services and their respective pricing.

Speed Optimisation Price Malaysia

In Google’s Search Engine Optimisation guide for web developers, Google admits that page loading speed is a key ranking factor for websites.

Run a speed test. Is your page loading fast?

Speed optimisation on your website enhances the quality of your website to Google and other search engines, which will further improve your website ranking.

The price for SEO speed optimisation depends on your website’s complexity, the number of pages and images, and the CMS (Content Management System) used on the website.

The SEO price Malaysia to optimise website speed ranges from RM3,000 to RM11,000 and usually is a one-off fee.

Onsite SEO Price Malaysia

While onsite SEO also involves content creation, it involves other tasks. These tasks include keyword research, heading, meta tag and Structured Data mark-up optimisation.

Most onsite SEO services in Malaysia require a minimum subscription period of 12 months with a minimum retainer of RM1,500 to RM3,000+ per month.

However, some agencies, consultants, and freelancers charge an hourly rate of RM300 to RM540 per hour for onsite SEO services in Malaysia.

Offsite SEO Price Malaysia

In contrast to onsite SEO, which involves optimising the website, offsite SEO is the promotion and tasks done outside the website to boost your website’s rank.

Offsite SEO tasks involve backlink building, guest posting, social media marketing, and local SEO.

Backlink Building

Backlinks are one of Google’s search engine’s most influential ranking factors.

Backlinks are links from other sites and act as votes on your website, making your content more credible and authoritative.

However, search engines like Google can distinguish spam links from actual quality links. They will punish sites with a lot of spam backlinks.

While the best way of building backlinks is organically by creating good content, there are other valuable ways, such as guest blogging and blogger outreach.

Backlink building is the most challenging step of SEO. It takes up a significant amount of the SEO price Malaysia and involves content creation.

SEO agencies often charge a monthly retainer for backlink-building services in Malaysia. The pricing depends on the number of backlinks and the level of competitiveness of the industry.

The average SEO price Malaysia for backlink building ranges from RM1,000 to RM10,000+ per month, depending on how many backlinks you need.

Guest Blogging

Guest blogging involves writing articles for other websites. Owners of these blog websites may allow you to create content for their website in exchange for links back to your website.

Blogger Outreach

Blogger outreach is a tedious and time-consuming process.

This process involves reaching out to bloggers or reporters to build a partnership that aids both sides.

One way is to reach out to bloggers with broken links and suggest replacing the broken link with your website.

Another route is to reach out to influential creators in the sector that you currently link to and build a collaborative relationship with them.

Local SEO Price Malaysia

Local SEO Malaysia is a must-have for businesses with brick-and-mortar stores or restaurants as it enhances your visibility in local search results.

When you search for a keyword like “Fast Food” on Google Search, the top section of the search results will have a listing of all of the leading fast food restaurants in your area.

For a one-time campaign to clean up and optimise the listing, the local SEO price Malaysia can range from RM 1,300 to RM 6,600+.

For monthly local SEO services, the monthly pricing can be as low as RM 500 to over RM 10,000 if including other onsite and offsite SEO solutions.

Focusing solely on local SEO, the average SEO price Malaysia is RM 1,000 per month.

SEO Pricing Types in Malaysia

There are three types of SEO pricing in Malaysia, depending on whether you engage an SEO agency, consultant, or freelancer.

SEO Agency Price Malaysia

If you are looking for a premium SEO service, the best route would be to work with a digital marketing agency or SEO agency in Malaysia.

Digital marketing agencies and SEO agencies have access to a wide range of resources and people. They also have tools for which many consultants or freelancers do not have the budget.

However, the pricing for SEO in Malaysia for SEO agencies tends to be more expensive than that of consultants or freelancers.

You’ll find that SEO agencies mainly offer annual contracts for SEO services. They will offer a fixed number of services, including speed optimisation, onsite SEO, offsite SEO, blog writing, and backlink building.

The average price of SEO services with SEO agencies varies from RM1,000 to over RM10,000 per month, depending on the number of pages or keywords you are targeting.

SEO Consultant Price Malaysia

For firms looking for help in running an SEO audit, creating an SEO plan and a guide on enforcing it, SEO consultants are the best choice.

The Google SEO price Malaysia for SEO consultants is either charged hourly or per project.

SEO consultant pricing in Malaysia varies depending on their experience, track record, and whether they have global experience.

A survey by Ahrefs shows that SEO consultants in Malaysia charge an average hourly rate of RM300 per hour or RM4,419.50 per project.

SEO Freelancer Price Malaysia

I highly suggest working with an SEO freelancer for minor optimisations to your website or for certain SEO services.

Many SEO agencies or consultants will only accept clients with a more extensive scope since smaller clients may take up much of their time.

Though some firms may shy away from engaging with SEO freelancers, they are just as adept as most SEO agencies and consultants and do not charge as much.

Most SEO freelancers in Malaysia charge for their SEO services at an hourly rate. An hourly rate means they are the best choice for making minor changes to your website.

For instance, SEO freelancers are a terrific choice for completing minor tasks such as optimising website speed, optimising structured data and meta tags, or writing blog content.

The average SEO price for SEO freelancers in Malaysia ranges from RM80 to RM300 per hour, depending on their experience level.

Though this amount is higher than the average salary for SEO specialists in Malaysia, which is RM4,243 per month, you will only engage with SEO freelancers a few times a year.

Factors of SEO Price Malaysia

With so many SEO providers in Malaysia, it’s hard to comprehend what causes the pricing differences.

We’ve broken down the aspects that can influence the pricing for SEO services below to help you assess SEO providers.

SEO Skills & Experience

As with any other service, those with experience have a more profound knowledge of SEO and will know what works and doesn’t for your business.

While SEO feels like a new service, SEO has been around since 1997, that’s older than the current fresh university graduates!

Therefore, you can expect experienced professionals to charge a premium SEO price Malaysia.

SEO Track Record

While experience is vital, proven SEO results are the most significant factor in allowing an SEO agency to charge a premium price.

When engaging an SEO agency, get to know whether they are capable before locking in a 12-month contract with them, only to receive no results.

SEO professionals with consistent results will likely charge premium prices for their services because of high demand.

On the other hand, those charging a low price might struggle to retain clients due to the lack of quality in their service.

Number of Locations

Your business and target regions are other factors affecting the SEO price Malaysia.

Suppose your business has branches in multiple locations. In that case, you will need to create separate pages for each area.

For instance, if you are a carpet cleaning business serving multiple cities across Malaysia, you would do better by creating a page for each city.

Someone from KL will likely search “carpet cleaners KL” rather than “carpet cleaners Malaysia.”

Thus, the SEO price Malaysia will cost more for companies targeting multiple areas as there are more keywords to target.

Local vs International

Ranking your business in a local context is much easier than worldwide. You’re no longer competing locally but now with those around the world.

For instance, this blog can rank much easier for the search “SEO price Malaysia” than “SEO price.”

Despite being broad search terms and varying by one word, adding “Malaysia” narrows the search results to just a single country.

Hence, ranking your website worldwide requires extra effort, time, and resources to achieve a satisfactory level. This additional effort raises the SEO price Malaysia.

Target Audience Language & Competency

Whether you are targeting English speakers or not, it is crucial to work with an SEO firm with a strong command of your audience’s language.

Google has made it well-known that its search engine searches for sites with quality content.

A facet of quality content is its readability.

With poor grammar and spelling, readers and search engines cannot fully understand what you are saying, which paints an unreliable image of your business.

Furthermore, users will choose to read from a more easy-to-use and read source instead if they have to make an effort to read a text.

Similarly, Google will choose to rank a website that conveys information clearly rather than a poorly written one.

Each English-speaking country has their tone, vocabulary, figures of speech, and slang. These differences are essential for SEO service providers to comprehend.

While Malaysia ranks 38th globally in English proficiency, there is still a large gap between the literacy of Malaysians and native English speakers.

Hence, looking for an SEO agency in Malaysia that can write in the same tone as native speakers from your country is crucial.

English-speaking SEO agencies with a strong command of English tend to charge higher than low-quality agencies. The same holds for other languages, such as Chinese or Malay.

Be careful when employing agencies that charge a cheap SEO price in Malaysia.

Time, Cost, and Scope

A well-known diagram in the project management sector is the Triple Constraint of project management. The triangle consists of time, cost, and scope.

You can increase or reduce the cost, time, or scope of SEO services with trade-offs to keep them under marketing budget or schedule.

Time and Scope

To have your SEO provider optimise your site within a short time, you can choose to reduce the scope while keeping your current marketing budget.

Cutting time without raising your marketing budget will lessen the quality as there’s less time for planning, designing, testing, and reviews.

Cost and Scope

To lower the total SEO price in Malaysia, you can reduce the scope of services required.

Time and Cost

Optimising your websites quickly without making up for quality will increase the SEO price in Malaysia. Your SEO provider will require more resources, such as additional staff or tools, to speed things up.

However, with SEO, costs and time are directly related. You cannot further extend an SEO campaign without incurring further costs.

Current Website Condition

SEO pricing in Malaysia depends on the current state of your website. Websites requiring more work to improve will cost you a lot more.

For websites with a strong SEO foothold, you will only require maintenance and updates to keep your website up to standard. The SEO price in Malaysia for these websites will be significantly less.

We recommend getting in touch with a web design company Malaysia to help you with updating your website.

Competitiveness

Some industries are competitive by nature, full of competitors and large corporations with vast funding for SEO.

For instance, the finance sector is challenging for new businesses to compete due to the massive number of large corporations. These companies spend hundreds of thousands on marketing and promotion each year.

As a result, competitive keywords require more work, effort, and time, leading to a higher SEO price in Malaysia.

On the other hand, other sectors, such as the construction sector, are more traditional and less competitive. These sites will be easier to rank well on Google with a much cheaper SEO service in Malaysia.

SEO Services Provided

SEO pricing in Malaysia depends on the services your SEO service provider includes in the scope of work.

Most SEO agencies’ packages often include a mix of SEO services such as onsite SEO, offsite SEO, and local SEO, but not everything.

For instance, if your website is fast enough, you likely won’t require speed optimisation. In that case, you are likely to pay slightly less.

Similarly, if you create content in-house, you can have your content optimised by your SEO provider, removing the cost of content creation.

You can expect to pay a premium SEO price in Malaysia for a full comprehensive SEO service.

SEO Price Malaysia vs Worldwide

How does the SEO price in Malaysia fair against the rest of the world?

The average SEO price in Malaysia is around RM 3,000 per month, equivalent to around USD 678 per month.

On the other hand, the average price for SEO services globally sits at $3,614 per month, according to Ahrefs.

That’s a big difference of 433%!

Cheap vs Premium SEO Price Malaysia

As you research different SEO agencies, you may come across some that offer cheap SEO services, offering huge packages such as “20 keywords.”

Be wary, as these will often never provide any meaningful results. Chances are, they may also be using what we call black hat SEO, which uses spam tactics such as building backlinks.

Black hat SEO is extremely risky and sets your website at a high risk of being penalised or permanently banned by Google.

SEO is a long-term investment which requires time for results to surface. Never believe any SEO agency that promises that your website will achieve a specific ranking in a short amount of time!

How much do SEO services cost in Malaysia?

The average SEO price in Malaysia is around RM 3,000 per month for a 12-month campaign with an SEO agency.

For one-off SEO services with freelancers, the average hourly rate will cost anywhere from RM80 to RM300, depending on the experience level of the freelancer.

The price to engage an SEO consultant is an average of RM 300 per hour or RM 4,400+ per project.

Not sure where to start? Get a free estimate with us

Here at Aleph Media, we are one of the best SEO company in Malaysia, and we believe that quality content is paramount. We emphasise enhancing SEO organically without spam tactics that many SEO agencies in Malaysia employ.

Get a free estimate for an SEO package and an SEO audit with us today to find out the SEO price in Malaysia for your next campaign.
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